On November 27, 2010, the CEO of Audemars Piguet in the Meilenwerk Automobile Museum, the most representative of classic cars, converted from an old airport in Dusseldorf, Germany. Philippe Merk officially welcomes German racing expert: Michael Schumacher to become AP Brand ambassador (AP New icon), a contemporary legend with seven world championship titles, has an unmatched history in racing Extraordinary status. Including: 68 pole positions, 91 field championships, and 154 podium finishes, these amazing records have made Schumacher a great driver never seen before in the history of racing. In 2010, he returned to the racing circuit, and we will wait and see how he will challenge to become the 18th world racing champion in the next season, and continue to set his unparalleled record.
All driving is determined to go beyond time, as Schumacher once said: ‘Two minutes is like forever to a racer, because we are used to fighting for 1/10 of a second.’ He is quite familiar with watchmaking. Fascinated and a well-known watchmaker, Schumacher said: ‘Through my friends: Jean Todt-the current FIA chairman and former Ferrari executive-he introduced AP to I, I always like to compare clocks with racing cars. Audemars Piguet is just like the top racing cars, using high-tech materials, the most advanced research and development technology, and the most perfect mechanical performance. I admire Le Brassus and Le Locle’s work team, with precision technology and bold design, integrate traditional top-level watchmaking craftsmanship, to perfectly present each watch. ‘
AP announces German car god Schumacher officially becomes AP brand ambassador
Motorsport is an area that AP is quite familiar with and excels at, as AP continues to sponsor many classic car races, such as the National Classic Tour in Belgium, Gstaad Classic in Switzerland, and Tour Auto in France. And the brand ambassadors of Audemars Piguet also include three other racers: Rubens Barrichello, Jarno Trulli and Sébastien Buemi. These events and the sponsorship of brand ambassadors have increased AP’s attention and enthusiasm for motorsport betting. Mobilly, Chief Executive Officer of Audemars Piguet, once again emphasized that AP chose these famous and hot-selling athletes or racers as brand ambassadors, mainly because they are in harmony with the three basic spirits of the brand: tradition, perfection, innovation. He also said, ‘Schumacher is not only the greatest racer, but also a man with a broad mind and a prudent attitude. He is never stubborn to exert his influence and only hopes to help more people. And he It also reflects the courage and determination to challenge and motor sports. It can be said to be a brand ambassador combining elegance and humility. Of course, the Royal Oak offshore chronograph stopwatch he chose to wear is also the top choice in the field of top sports watches. . ‘
Schumacher was born in Germany on January 3, 1969. His father Rolf ran a small racing circuit in Kerpen, Germany. In this environment, Schumacher has been involved in motorsports since he was very young. At about the age of 4, Schumacher, nicknamed ‘Schumi’ by racing fans, had already started his first car. The earliest reports about his racing news appeared in 1973. The report said that: ‘Although he is young, he has amazing racing speed.’ In 1983, he qualified for a German small car and began his amazing adventure. In 1984 and 1985, Schumacher won two consecutive championships of the German Junior Scooter. In 1986, he won the third place in the European Scooter. In 1987, he successively won the German and European Scooter Championship titles. In 1988 he officially debuted in a single-seater race for the Eufra team in the Formula Ford 1600 race. At the same time he also participated in the German Formula König circuit car race, winning 9 times in 10 races. In the same year, Schumacher became the F3 driver of the WTS team and won the German championship in 1990. This was his fifth win on record. Afterwards, it was like a smooth push. On August 20, 1991, he opened the door to top racing events and opened a series of roads to victory. Until the end of 2006, he decided to retire from racing events.
However, Schumacher’s love of racing has long been in the blood, like a part of the body. So after three years, he resolutely decided to return to the racing circuit again. On December 23, 2009, Schumacher officially announced his return to join the Mercedes GP Petronas F1 team, and Ross Brawn, who accompanied him to win 7 world championships, continued. Cooperation. The talented enthusiasm of the talented driver has not diminished. In fact, Schumacher’s return to the circuit proves his unparalleled passion for racing and his courage to take all risks. After a difficult race, Schumacher and his racing team have achieved respectable results, and he also predicted that he will have a better performance in 2011. Schumacher’s spirit of transcending difficulties also shows his talent for motorsport. Even so, he insisted that ‘victory comes from the entire team and cannot be accomplished by one person alone.’